Living wordmark

Our logo is one frozen frame of a fractal. Move the sliders and the colours start moving again — the letters stay exactly where they are.

What to show

Colour speedHow fast the colours travel20 s per loop

WaveSends the colours across the word2.5 s across

SwellMakes the bands breathe in and out0.35

Colours

For the curious

Grid235 × 57 cells

Colours in the artwork8

Fractal maths per framenone — palette only

Set colour speed, wave and swell to zero and this is the original SVG logo, pixel for pixel. That is what the button below does.